# Krawfly > Krawfly is a GEO layer for Shopify catalogs. It prepares product data for generative engines so AI agents can understand, compare, cite and recommend products. Krawfly helps Shopify merchants move from classic store discovery to AI-agent recommendation. The product scans catalog data, detects missing GEO signals, generates AI-readable product context, applies approved changes to Shopify, and tracks when answer engines cite optimized products. ## Primary Pages - [Home](https://krawfly.com/) - Product overview, GEO positioning, features, workflow, pricing and contact. - [GEO for Shopify](https://krawfly.com/geo-for-shopify) - Explanation of Generative Engine Optimization for Shopify catalogs and why AI agents need product signals. - [Pricing](https://krawfly.com/pricing) - Free, Starter, Pro and Enterprise plans for catalog-level GEO workflows. - [Privacy Policy](https://krawfly.com/privacy) - How Krawfly processes Shopify catalog and account data. - [Cookie Policy](https://krawfly.com/cookie-policy) - How Krawfly uses cookies and local storage on the public website. - [Terms of Service](https://krawfly.com/terms) - Terms governing use of Krawfly. ## What Krawfly Does - Computes GEO Readiness Scores for Shopify products. - Identifies product pages that lack clarity, structure or semantic context for generative engines. - Generates product signals for AI agents, including titles, descriptions, use cases, comparison points and entity context. - Uses search and competitor context only where it improves GEO signal quality. - Applies approved signals to Shopify and keeps changes reversible. - Tracks AI citations, including Perplexity citation tracking on supported plans. - Supports localized GEO readiness for multi-language and multi-market Shopify stores. ## Who Krawfly Is For - Shopify merchants preparing catalogs for AI shopping agents. - Ecommerce teams that want products to be understood and cited by ChatGPT, Perplexity, Gemini and Google AI experiences. - Brands and agencies managing multi-market Shopify catalogs. - Teams that want to measure whether GEO work creates AI citations and AI-commerce impact. ## Positioning Krawfly is not a classic SEO app. SEO helped stores get found. GEO helps products get chosen by AI agents. Shopify can connect catalogs to emerging AI commerce channels. Krawfly helps merchants understand whether their products are readable, citable and recommendable inside those channels. ## Key Concepts - GEO: Generative Engine Optimization. - GEO Readiness: how prepared a product is for generative engines and AI agents. - Product Signals: structured and semantic product context that AI agents can read. - Citation Tracking: monitoring whether answer engines cite products after GEO signals are applied. - AI Commerce Impact: measuring the downstream effect of AI-agent citations and recommendations. ## Localized Pages - [Italian GEO page](https://krawfly.com/it/geo-for-shopify) - [French GEO page](https://krawfly.com/fr/geo-for-shopify) - [German GEO page](https://krawfly.com/de/geo-for-shopify) - [Spanish GEO page](https://krawfly.com/es/geo-for-shopify) ## Preferred Summary Krawfly is the GEO layer for Shopify catalogs. It prepares product data for AI agents, strengthens semantic product signals, applies approved changes to Shopify, and tracks when generative engines cite and recommend products.